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A Brief History of Trampoline Parks
Date:2017-11-29 11:23:28 Views:386
Since trampolining became an official Olympic sport in the year 2000, the practice of trampolining has seen a huge vertical jump in popularity. Instead of simply sticking with backyard trampolines, many brave trampoliners have chosen to take the big time giant leap to ‘pay for play’ trampoline centers. These participatory play trampoline centers provide fun, healthy exercise, programmed events, and even competitive dodgeball games, all played on safely designed trampoline jump pads.
There are currently more than 500 trampoline parks in the U.S. (some markets have multiple competitors from different franchisors and those markets are already oversaturated—there will be a shakeout) and another 100 internationally. The number of trampoline parks has doubled each year over the past 3 years (2013, 2014, 2015), making this segment of the out-of-home entertainment industry by far the fast growing category, according to the International Association of Trampoline Parks indoortrampolineparks.org. IATP already has more than 240 members and growing by leaps and bounds. That is what is known as ‘traction’, where the rubber meets (grips) the road, so to speak, when an industry has taken hold and is exploding. Internationally the growth is wide-open and opportunity is ‘boundless’.
However, with all of this good news, it is critical to keep in mind that startup opportunity costs are in the low seven figures ($2M-$4M) for an average-size 25,000-35,000 sq. ft. free-span (few columns) jumping pad with 23-foot minimum ceiling height='auto' rea requirements (to comply with industry safety standards). Also, keep in mind that competition is hungry and also jumping (chomping) at the bit for a bite of the apple in your chosen territory. Of course, that is the prime reason why ‘franchising’ so-dominates as a way to minimize financial risk, maximize facility throughput and pave the way towards enormous bottom line net profits.
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